Starsucks

Been away for a bit, sorry to my loyal readers. Teehee, I think I have about 3 friends and 2 relatives who read my blog, but I appreciate you 5 people. Anyways, so you've probably heard Starbucks is planning to close about 600 of their 16000 stores. Thank God, maybe now there will only be 2 on every major city block, shopping mall and airport, huh? Whatever. Obviously they oversaturated the market, charge stupid-high prices for mediocre-at-best product, and shamelessly misuse the Italian language in attempt to lend their products false credibility. It's good to see that the Starbucks obsession is slowing.

I must imagine that coffee is a bit of a tricky business. On one hand, the profit margin for a product that is 98% water seems like it would be huge. Aaand it doesn't seem like it would be too difficult to impress a customer-base used to Maxwell House and Folgers, but on the other hand, in order to serve quality product the beans must be both fresh and imported from 1/2 way around the world. Yeah that might cut into profits a bit. Ugh... and as much as I hate to mention it, this is especially true considering the increasing price of petro based fuel.

But anyways, if I could teach the world 3 things, it would be to always look in the mirror before you leave your house in the morning, God is great, and don't keep good coffee in the freezer! I don't care where you keep the Folgers, it's going to taste like Guatemalan dirt wherever you put it, but good coffee goes in a cool, dry, dark, airtight place. Amen and pass the Raw Sugar.